Art Naturally (The Blog)

As with all the other aspects of your booth design finding the perfect chair is extremely important. Much as you may not think so you need to have a very comfortable chair available for you to rest during the inevitable slow times in the booth at an Art Festival.

My first chair in 2004 was the same one I had used at the beach and at softball games prior to exploring the world of Art Festivals which now keep me hopping on the summer weekends. It was a standard webbed chair that is really too unprofessional for a sales situation. Fine for behind the booth but not in it.

My next chair was a high folding Director’s chair which I got at Pier One. It was very comfortable and the style of wood and fabric I picked looked good in my booth. It kept me up high when I was sitting so that if a customer came into the booth

I could speak to them eye to eye without getting off the chair. Sometimes potential customers feel intimidated when you get off the chair to speak to them so the higher design of the Director’s Chair worked very well.

One problem though, the wind kept knocking it over since it wasn’t heavy enough. We kept repairing the split arms until they were too ugly and then we’d buy another one. This worked until 2007 or so when the chairs were discontinued at the chain.

So I cruised the internet and found the chair of my dreams with Hollywood Chairs which is sold by Totally Bamboo.
http://www.totallybamboo.com

I got the Tall Deluxe Hollywood Chair and I didn’t forget to get the cup holder for my Starbucks. It is soooooo very comfortable, good on my back, good for my feet. Even if I don’t sit on it I lean my bottom on the seat and it relieves back pain. It is a bit large for the trailer but we put it in first and take it out last and store it in a carton to keep it looking brand new. The wood is really bamboo and smooth and soft to the touch. It makes you feel rich just sitting in the chair. The seat is padded. It has never blown over in the wind and it is easy to wipe off any food that get on it. This Hollywood Chair was a great investment!

Finding the right furniture for your Festival Show booth is not an easy task and for us it took quite a few twists and turns. Granted the work I’ve been showing over the last four years has also taking dramatic zigs and zags, I spent more money, time and energy trying to get my sales desk right.

In 2004 when I started doing Art Show and Festivals, I bought some extremely cheap folding tables for $11 each. They had aluminum legs and an almost cardboard top but they served the purpose for a few shows. I put some tablecloths over the top of them and they seemed to work fine. I was even able to store inventory underneath. Then the moisture got into them and the tops warped too much to be useable.

I replaced them with foldable molded plastic tables which have adjustable legs for height variations. They were much heavier and could store less underneath but they were much more durable. In fact, I still have them and use them once in awhile with tablecloths when I can display more outside the booth.

In 2005 I thought I found the perfect solution. On the internet I found a folding crafting desk with flip up sides and drawers in the center to hold all my office material like stapler, tape, pens, sales forms, my credit card reader, lunch, etc. Well, after two shows the flakeboard cracked and fell apart from the back and forth transportation in the trailer. The look of the desk was fantastic but the materials weren’t made for the rigors of road travel. Even collapsed into the size of a night table, the desk took too much room in our trailer so we discarded it. Money down the drain.

We now bought a pedestal desk from Pro Panels. Lightweight enough, fully collapsible and it has two shelves inside. http://propanels.com/products/desks.htm

I’m going to get some fabric to put on the open back of the desk to hide my paraphernalia. At the last show I didn’t realize until it was too late that people were just reaching into my desk to steal my shopping bags because they didn’t want to carry their literature even though some huge company was handing out free literature bags at the entrance to the show. Every single show is a learning experience. I guess that every day of life is too.

Doing Art Festivals, whether they are indoor or outdoor, are quite grueling events.

Basically what you are doing is building a moveable, temporary store. All the requirements for showing, selling and packaging your work are amplified since you must be able to set-up within an hour or two hour time frame in a temporary location. When you’re done you need to do the same in reverse and leave the location as you found it.

You need to design your store to be reflective of your style, visually inviting, easy to navigate & clearly representative of your body of work. You need to be able to give out information, write up and process sales, and provide packaging for customers to conveniently take home their purchases.

Your booth and all your furnishings must be collapsible and able to be moved from your vehicle to the staging area you have been assigned. Desks, racks, tables & chairs all need to be lightweight and folded for transporting. The selection of your display needs to take into consideration the space requirements of the work you’re going to sell and the total amount of space available in whatever means of transportation you will be using.

I really enjoy writing my blog. But I really enjoy making my Art. I also really enjoy
gardening, family, friends, cooking, reading and studying. So where do I find the time to do it all? There is only so much time management you can do to be more and more efficient. Eventually you actually have to make choices of what your priorities are and eliminate tasks from your action item lists.

Today the maintenance tank in my Epson 4800 was full and refused to print. I foolishly had forgotten to order a replacement when I ordered my last slew of ink. I found a company on Long Island about a 45-minute drive from my home, Ardito’s, who had it in stock and immediately planned to drive over to pick it up. Then I thought about it an extra minute and ordered it delivered for an additional $8. I figured that my time and gas for the 1 ½ hour round trip drive was worth more than that. This is purely learned behavior on my part and it doesn’t come easy.

I have to work constantly on making smart time management decisions. I go through a process each day that goes something like this:
What is the most productive use of my time today?
What is going to cost me if I don’t do it?
What is going to make me money if I do?
What are the most immediate deadlines I can’t miss?
What are the upcoming deadlines I need to make steps toward?
Do I have the food in the house to cook dinner tonight or do I have to shop?

Blogging seems at times like a complete waste of my time. But guess what? It actually helps to keep me organized and I always feel better when I write and post something. It helps to clear my thinking process.

Now if could only keep up with it…